The self-paced programme for coaches & strategists who are launching/relaunching an offer and want to master ICONIC messaging™ for their offer so that they can sell it out
Struggling to communicate why their offer is a must have
Posting whatever idea comes to them that day for content
Not speaking to the result their ideal clients want MOST
Over-explaining why their audience needs their offer
Sounding just like every other person in their niche
Post ICONIC content that moves your ideal clients from watching from the sidelines to being all up in your DMs ready to buy without - no more speaking into the ibis - but knowing what to post and knowing it's landing
Position your ICONIC offer as a MUST HAVE (not nice to have) for your ideal client - the thing they need right now - so you can convert sales page views into more sales - without slapping on discounts or for-the-sake-of-it-bonuses
Craft ICONIC messaging around your offer so your ideal client understands exactly what it is and how it'll get them results - without boring features they've had so many times before and vanilla pain points you can find on your competitors website - but iconic angles that NO ONE else in your industry is picking up on & sharing
This programme is 100% IMPLEMENTATION and ACTION. You're not leaving with more content ideas sat in your notes app or ANOTHER messaging strategy you don't know how to use - you're leaving with fully published ICONIC SALES content that's going to bring in more (and better) enquiries and sell out your offer
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Obvious offer curriculum 10 short, sharp trainings (15–30 mins each) → bingeable but powerful video lessons that walk you through the full curriculum, so you know exactly how to apply the workbooks and frameworks to your own offer.
The OBVIOUS Offer Playbook → a step-by-step workbook to get crystal clear on your client method, positioning, and tagline, making your offer the obvious choice.
The Must-Have Messaging Manual → plug-and-play prompts and templates that help you flip objections, create scroll-stopping messaging angles, and know exactly how to put that into sales pages and content.
The ICONIC Content Cheatsheet → a full workbook packed with over 101 iconic hooks, a plug-and-play strategy for carousels + Reels + written content frameworks that actually get saves, shares + enquiries. Your holy grail to content that makes your audience think “this is exactly what I need.”
Sales Page + Messaging Frameworks → ready-to-use plug and play frameworks that take away the blank page panic and show you exactly how to create a sales page that sells.
You’ll leave with… → must-have messaging, a ready-to-go sales page for your offer, done-for-you content frameworks, and the clarity to position your offer as the clear, obvious choice for your clients.
HAVE A WALK THROUGH OF WHAT'S INSIDE HERE
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